Challenge
OGGS®, first to market producers of delicious cakes made using aquafaba, a vegan egg substitute, were aiming to launch into major retail.
They had won listings in Waitrose and Sainsbury’s and, with little experience in FMCG themselves, they wanted to make sure the launch was best-in-class.
Approach
We conducted initial discussions with the operations team at OGGS® to discuss their impending launch and brief them on everything they would need.
We then took on the role of setting up all their systems for efficiencies, before our Supply Chain and Logistics team were taken on to manage their everyday orders and logistics.
Results
We’re proud to say OGGS® was one of the most successful launches of 2019, smashing through their hurdle rates.
By engaging us early, we made sure the supply chain kept up with the rest of the business and they delivered best-in-class supplier relationships. The founders could focus on growth and not worry about their logistics.
Young Foodies continues to support the growth of OGGs® with training and additional system and process support.
“I just wanted to say the hugest thanks for your support. I couldn’t feel in better hands and I so appreciate your time and expertise. It’s so comforting to be working with you guys and I really feel like you are going the extra mile for us. I hope you know just how much it means and how grateful we are.”
Polly, OGGS® Alternative Foods
