Life after banana bread – why now is a good time to scale a new food brand

A new way to think of ‘comfort food’. “It’s easy to make light and celebrate our new choices. But something much darker is at play than just a lack of availability or being stuck indoors. Food is fundamental to our psyche.” Read the full article in The Drum
‘Fear of overheads’ and ‘huge sense of uncertainty’ drive outsourcing trend in food SMEs

Here’s what our founder, Thea Alexander tells Food Navigator on how ‘change in mindset’ has occurred during this pandemic. “Pre-COVID, food entrepreneurs were reluctant to outsource to service providers. But a ‘change in mindset’ has occurred, according to Young Foodies’ Thea Alexander, meaning founders are increasingly comfortable relinquishing control…” Read the full article in Food […]
Backing the right horse: What are food investors looking for in the wake of coronavirus?

Theadora Alexander discusses with Food Navigator what food investors are looking for in the wake of Coronavirus. “COVID-19 has accelerated food trends that were already on the rise prior to lockdown. So how can entrepreneurs best capitalise on these trends to attract early-stage funding? And in a growing field of competitors, how can investors pick […]
Sink or swim: How the ‘challenger brand mentality’ is keeping start-ups afloat

We discuss with Food Navigator on how to keep start-ups afloat amidst global pandemic. “The impact of COVID-19 on retail and food-to-go channels has challenged many food businesses. Yet challenger brands and start-ups with an agile mindset can use the crisis to their advantage, say a panel of experts.” Read the full article in Food […]
How SMEs new to eCommerce can streamline the payments process

Payments strategy for SMEs new to ecommerce. “During the Covid-19 pandemic, consumers are increasingly shopping online and, for many smaller, independent businesses who have previously relied on in-store sales for income, navigating a new digital landscape can prove difficult.” Read the full article in Essential Retail
Our refreshed approach to Diversity

Our vision for the consumer FMCG sector has always been to achieve a truly level playing field. We believe that if we create a world in which there is equality, fairness and support for everyone, big or small, powerhouse or visionary, we will all collectively benefit. This principle forms the foundation of our business – […]